Nick George · Charlotte, NC

Welcome.
Glad you're here.back.

AI agents, websites, automation, and MCP systems for trade businesses and growing teams.

What brought you here today?

Pick one and I'll show you where I'd start.

Missing calls on a job means you're busy doing the work. Let's make sure every caller hears back in seconds, even with your hands full.

  • Texting back a missed call is settled practice by now: Jobber, Housecall Pro and Quo each do some version of it.
  • We start two new agent setups a week, so a person reads every text each one sends in its first weeks.
Fix my missed calls →$850 setup, $249/mo + usage

Try it free on the phone ↓

You've built a business worth finding. Let's build a site that makes the phone ring, and answers it when you can't.

  • Web automation I built lifted website conversion from 2.6% to 3.8% across nine brands at Cotton Holdings.
Show me the sites →$600/mo + usage

Plan your site free →

Your team's time is worth more than busywork. Let's find the one leak worth fixing first, and put a number on it before you spend a dollar.

  • At Cotton Holdings, automated reporting handed back 18 hours a week: six for each of three analysts.
Find my bottleneck →Starts with a fixed-price $4,500 audit

Find your bottleneck yourself, with a free checklist →

10:14
R

Ridgeline Roofing Co.

(888) 555-0142

    10:14

    Messagesnow

    (888) 555-0142

    Ridgeline Roofing here, sorry we missed your call. This is our automated assistant. What can we help with? You can also book a free inspection: ridgeline.example/book. Reply STOP to opt out.

    The crew is up on a roof.

    So who sent that text? Call and see.

    Call Ridgeline Roofing Co.

    A replay of the real agent. Time is compressed, the business is fictional.

    Try a working demo site

    Ridgeline Roofing Co. is a working demo for a fictional roofer. Open it and tap Call: the same agent answers. Open the demo →

    What busywork costs you

    $87,360

    a year of work done by hand

    Run the full numbers →

    Example numbers. Change them to yours. Free, no email.

    Nick George, Charlotte, NC

    Who leads the work

    Nick George: from the doorstep to the dashboard.

    Most businesses are one system away from doing twice as much with the same team. I learned how customers decide on the doorstep, running a million-dollar door-to-door sales company at 24. I've stood on the same doorsteps your crews do, and I know what it costs when a call goes to voicemail and the next company on Google picks up. Every system I build is designed around that moment. I run a small business here in Charlotte, NC, and work with businesses across the U.S.

    +70%more inbound calls, year over year, from my marketing and automation work across nine brands at Cotton Holdings, 2016–18.

    Read the whole story2 min
    • $1.2M+ D2D sales
    • 120+ reps managed
    • Self-taught engineer
    • AI systems in production

    I spent five years in door-to-door sales before I ever wrote a line of code. I learned how people make decisions, what actually moves someone from hesitation to action, and what it means to earn trust in thirty seconds at a stranger's door. That's not a soft skill. That's a system — and once I understood it, I could build for it.

    At 24, I built and ran a million-dollar sales company. Over 120 salespeople on contract, 77 consistent producers, $1.2M+ in door-to-door sales in a single year. No investors. No playbook. Just the obsession to figure it out.

    I've also mentored more than 50 young adults when they had nothing. One, homeless with no family, is now married, has a child, and runs his own business. Another, a high school grad with no job and no plan whose mom called asking for help, is now making well over six figures.

    When I eventually taught myself to code, I wasn't starting from scratch. I was applying everything I knew about human behavior to the way systems are designed. That combination is rare. And it's why the AI and automation work I do doesn't just function — it gets adopted.

    I've built production systems for Fortune-scale enterprises and scrappy growth-stage companies. The work that makes me most proud is the kind where, six months later, a team can't remember how they operated before. Fix the process. Change the outcome. That's the only metric that matters.

    AI training from

    5 credentials · all verifiable

    • NVIDIA

      Building Agentic AI Applications with LLMs

      Sep 2026Verify

    • Google

      AI Professional Certificate, 7 courses

      May 2026Verify

    • Microsoft

      Generative AI for Business Leaders and Generative AI Solutions

      May 2026Verify 1 Verify 2

    • AWS

      AI Fundamentals and the Cloud

      May 2026Verify

    See all 5 credentials

    Recent AI training across agentic AI, applied AI, generative AI for business, and AI-assisted engineering: a professional certificate, a certificate of competency, and course badges, each verifiable, earned alongside the production systems they describe.

    Google AI Professional Certificate

    Google × Coursera · Professional Certificate

    Seven courses. Twenty-plus AI artifacts shipped. One custom AI solution, vibe-coded end to end.

    7 courses completed20+ ai artifacts builtMay ’26 awardedUN3PPH01GQJX verify id · coursera

    • 01AI Fundamentals
    • 02AI for Brainstorming & Planning
    • 03AI for Research & Insights
    • 04AI for Writing & Communicating
    • 05AI for Content Creation
    • 06AI for Data Analysis
    • 07AI for App Building
    • NVIDIABuilding Agentic AI Applications with Large Language ModelsSep 14, 2026Verify ✦
    • MicrosoftFoundations of Generative AI for Business LeadersMay 14, 2026Verify ✦
    • MicrosoftBuild Effective Generative AI Solutions in Your OrganizationMay 15, 2026Verify ✦
    • Amazon Web ServicesAI Fundamentals and the CloudMay 30, 2026Verify ✦

    What clients say

    “I hired [Nick George AI] to help me make my website (and my company) more visible to potential customers. … Nick did an absolutely fabulous job at SEO’ing my website, and even took it upon himself to fix everything else that was wrong with it. … I could already tell the difference after a week!”

    Angelos Marble and Granite · via Freelancer.comSEO & website

    “Nicholas delivered exactly what we wanted on time, and on budget. The end result was better than what we originally had in mind.”

    Josiah K. · via Freelancer.comWeb development

    “His code was elegant and precise, and his communication was clear and prompt. … The task was extremely complex … Nicholas diligently worked, and implemented an impeccable solution.”

    Ajay M. · BeastTV · via Freelancer.comWooCommerce & automation

    Automate the grind. Own the growth.

    Results from systems I built and ran inside real businesses.

    Each one dated and sourced.

    +105%

    Organic (unpaid) search traffic across nine brands.

    2.6% → 3.8%Website conversion rate, rising while the traffic doubled.

    Cotton Holdings · 2016–18Case study

    50+

    People ran their day on the MCP server and AI agents I built.

    A mid-market reverse logistics-tech company · 2025–26Case study

    3 × 6 = 18 hrs/wk

    Of manual finance reporting cut: three analysts, six hours each, once the report built itself.

    Cotton Holdings · 2016–18Case study

    ~30%

    Better executive visibility into trade data, from Python and JavaScript tooling I built for trading operations.

    Bank of America, as a contractor · 2023–25Case study

    359

    Paid subscribers for a SaaS product I grew organically.

    Nick George SEO, my consultancy · 2018–23Job history

    Where the work happened

    Tap a role for what got built.

    • Nov 2025 — Sep 2026Registix · Senior Backend DeveloperBackend services and production AI/agent infrastructure for inventory and reverse logistics operations. · Cornelius, NC
      • Built MCP server and AI agent tooling in Python on Google Cloud, used daily by internal teams.
      • Delivered FastAPI and Functions Framework services powering high-volume inventory workflows.
      • Established preproduction environments (GCP + Docker) and automated deployment pipelines, materially reducing release effort.
    • Jul 2023 — Jul 2025Bank of America · Application Architect V · ContractorLarge-scale modernization, forensic data quality work, and tools that unblock trading operations. · Houston, TX
      • Directed migration-ready testing and validation for Hadoop (HDFS) moves while protecting integrity benchmarks.
      • Partnered across five-plus cross-functional pods to stabilize silent failures and refresh stale data lineage.
      • Improved executive-facing trade data visibility by ~30% with custom Python + JavaScript tooling for trading operations.
      • Codified onboarding across complex distributed systems, compressing new developer ramp time from months to weeks.
    • Dec 2018 — Jul 2023Nick George SEO · Principal Consultant · Growth Engineering & Digital StrategyFractional technical leadership spanning multidisciplinary teams, ML-backed products, and revenue-driving digital infrastructure. · Houston, TX
      • Managed squad of engineers and designers launching platforms that materially improved retention and engagement (~20%).
      • Integrated TensorFlow + Python analytics with high-speed camera hardware for differentiated product experiences.
      • Grew a SaaS product to 359 paid subscribers organically; built real-time pricing engines tracking 12 online stores in live sync.
      • Built proprietary SEO tooling and counsel-driven vetting pipelines that consistently delivered double-digit ranking and throughput gains.
    • Dec 2016 — Dec 2018Cotton Holdings · Marketing & SEO Specialist (Engineering focus)Automation-heavy marketing systems that connected field operations with revenue teams—delivering measurable business lift across nine brand properties. · Houston, TX
      • Drove +45% website conversion improvement and +105% organic traffic growth across nine brand properties.
      • Generated pipeline with an estimated $1.8B in lead potential value and grew inbound call volume by 70% year-over-year.
      • Built 14 software applications to streamline field and back-office workflows; automated Salesforce ↔ web integrations spanning nine brands.
      • Automated finance department reporting workflows—cut 18 hours a week of manual reporting across 3 analysts.
    • Sep 2014 — Jan 2016Advanced Marketing Professionals · CFOBuilt a million-dollar sales company at 24 — before ever touching a line of code. · Houston, TX
      • Generated $1.2M+ in door-to-door sales in a single year — over 120 salespeople on contract, 77 consistent producers, no investors, no playbook.
      • Set three Houston market records: 1,221 sales in a single month (Nov 2014), 543 in one week, and 96 in a single day.
      • Owned hiring, coaching, quota attainment, and culture for a high-performance field operation from day one.

    Build the unfair advantage

    Your competitors are still doing manually what a system should handle.

    Here's where that gap gets closed, and how.

    AI integration

    Connect AI directly into how your business runs — agents, MCP servers, and custom models wired into your existing tools and workflows so your team actually uses them.

    Salesforce ↔ web automations spanning nine brands at Cotton Holdings — website conversion from 2.6% to 3.8%.

    MCP server development

    Agent systems

    Build agents that handle the work your team shouldn't be doing manually: research, routing, drafting, decisions. Connected to your APIs and tools. Running while you sleep.

    MCP server + agent infrastructure in production at a reverse logistics company — used daily by internal teams.

    AI agent development

    Business applications

    Ship the software that moves the needle — dashboards, automation layers, integrations, and internal tools that cut cycle time and free your people for higher-leverage work.

    14 field and back-office applications at Cotton Holdings — finance automation handed three analysts back 6 hrs/week each.

    Workflow automation

    The right question isn't “what can AI do?” It's “what's slowing you down?”

    1. Phase 01

      Find the real bottleneck

      We talk through your operations until we can name the exact constraint. Not "AI strategy" — the specific place where time, money, or people are leaking.

    2. Phase 02

      Design the right system

      I map out what gets built, how it connects to your existing tools, and what done looks like — before a line of code gets written.

    3. Phase 03

      Build it. Hand it off.

      Deliver working software with docs and context your team can own. The goal isn't dependency — it's a system your people can run and build on.

    What is the grind costing you?

    Run the numbers. See what manual work is actually costing your team each year.

    Free, no email needed: the number is yours whether we ever talk or not.

    Standalone, shareable version →Sized for a 5–10 person shop →

    Straight answers

    What people ask before they hire me.

    What does an engagement cost?

    Prebuilt agents for trade and service businesses start at a one-time $850 setup, then a monthly fee per agent — Missed-Call Text Back is $249 a month, plus AI usage and phone line costs, typically $20–40 a month. For custom work, the operations audit is $4,500 — fixed price, one week, and if it doesn't surface savings worth more than its cost, you don't pay. Build sprints are fixed-scope from $45,000, and a fractional AI partner starts at $8,500/month. Every build is scoped from the audit's roadmap, so the ROI case is on paper before anything gets built — no retainers required.

    See the prebuilt agents and prices →

    How long does a build take?

    The audit runs one week from kickoff to roadmap handoff. First builds typically ship in weeks, not quarters, because each one targets a single measured bottleneck. You see working software before you commit to more.

    What is an MCP server?

    MCP (Model Context Protocol) is the open standard that lets AI models work with your real systems — inventory, CRM, documents — instead of guessing. An MCP server is the secure bridge that makes that possible. It's the difference between a chatbot and a system that does actual work.

    The business owner's guide to MCP servers →

    What happens after handoff?

    On a custom build, you own everything: code, infrastructure, and documentation. Your team gets trained on operating the system, and support is available without being mandatory. Websites and prebuilt agents work differently: they're hosted and maintained for you, month to month.

    Do you only work with Charlotte businesses?

    Based in Charlotte, NC, working with operators across the U.S. Audits run on-site or remote. Home-service and trade contractors, logistics, distribution, and field-services companies are the home turf.

    AI & automation for North Carolina →Charlotte web design for contractors →Local SEO in Charlotte →